
So it seemed like a natural fit to be able to bring that to market in ready-to-serve form."īrian Sozzi is an editor-at-large and anchor at Yahoo Finance. Hard seltzers, which are essentially just flavored alcoholic bubbly water, have a low ABV, coming in at about 5. Maryland, Virginia, North Carolina, South Carolina, and Georgia). It’s expected to come in three flavors regular Mtn Dew, Black. Browse through range of collection by Hard Mountain Dew and get your favorite one.

We were surprised that over 50% of Fresca drinkers already mix it with alcoholic beverages. The Mountain Dew seltzer won’t hit shelves until 2022. According to a press release, Hard Mtn Dew is a flavored malt beverage that boasts an Alcohol by Volume (ABV) of 5 percent. "It's refreshing, it's convenient, and it's low calorie obviously. Hey, Kentucky - PERMISSION TO FREAK OUT: GRANTED Hard Mountain Dew has trotted into stores near you. The perfect combination of your favorite MTN DEW flavors and 5 alcohol will. "First of all, Fresca fits in with a lot of consumer trends," Constellation Brands CEO Bill Newlands told Yahoo Finance Live about the launch. This comes on top of a new deal between Coca-Cola and Molson Coors ( TAP) for Topo Chico hard seltzer. In 2021, about 50% of adults over the age of 22 consumed a ready-to-drink cocktail, Mintel's data shows, up from 40% in 2018.Ĭoca-Cola also inked a deal earlier this year with beer and wine maker Constellation Brands ( STZ) to distribute alcoholic Fresca. Hard MTN DEW is hitting shelves in Florida, Tennessee, and Iowa. Hard Mountain Dew is currently sold include Alabama, Florida, Georgia, Illinois, Indiana.


1,825 24.3K 53.3K Hard Mountain Dew hardmountaindew EVERYBODY REMAIN CALM Today is the day. Hard Mtn Dew, the new alcoholic beverage from Mountain Dew. The total volume of sales of spirits-based ready-to-drink cocktails surged 226% from 2016 to 2021, according to data from Mintel. 56 38.2K Followers Replies Media Hard Mountain Dew hardmountaindew Don’t worry. The companies stated that the rollout will begin in late 2022 in Mexico, followed by "select" markets worldwide in 2023.
